This past week, a huge number of facebook users have swapped out their standard profile pictures for cartoon characters ranging from Tommy Pickles of “Rugrats” fame to Winnie the Pooh. Some are just taking part in these shenanigans for the fun of it, due to the Cartoon Network sponsored “Choose a Cartoon Character as Your Profile Picture for a Week” Week. This is contrasted by the more serious prerogative to opt for the cartoon character profile picture. Campaign To End Violence Against Children – Childhood Cartoon Faces was founded by an anonymous source is taking place at the same time and encourages the same picture swapping, however backed by the motive of raising awareness for child abuse. Of course, changing a profile picture to Spongebob can in no way whatsoever make an impact for this cause, but the fan page for this campaign has links to various child abuse prevention organizations towards which donations can be made.